Asim Jofa Lawn Collection 2014, has been designed keeping Pakistani woman who is both modern yet keeps comfort in mind. Bold colors, exquisite patterns superior quality fabric and embellished with embroidery that adds to its appeal. This premium lawn has attracted clients from all facets of life. The lawn is unique and can be practically worn at all occasions. Inspired by his rich family background of one of a kind diamond jewelry boutique, Asim Jofa molds eastern and western styles into an exclusive lawn which is an imprint of both national and international attire. Latest jet set technology is used in fabric printing which allows crispness and sharpness of colors while avoiding misprints, fade outs and bleeding of colors. Asim Jofa Woman may she be from any walk of life, stands out in the crowd because of her versatility, perception and selectiveness.
Image Description: Refreshing summery colors of aqua in a short shirt with embroidery on the front as well as borders and printed back. Worn with digitally printed dupatta and paired with white trousers. Simply awe is inspiring.
Image Description: Stand out in this eye- catching extravaganza in gold yellow shirt with digitally printed trouser and pure silk printed dupatta. Highlighted by embroidery on its hemline and front panel with printed back. From Asim Jofa’s 2014 summer collection.
Image Description: Lift your spirits with this amazing printed lawn shirt in shades of gold dust and bright teal. A unique blend of colors indeed. Embroidered motifs cover the front and back panel and paired with pure silk premium dupatta.
Image Description: Regal looking combination of red and blue. This ensemble includes embroidered front with printed back panel, trousers and dupatta. From the label’s 2014 summer collection.
Image Description: Gorgeous looking ensemble in pink, black and grey. It has two front embroidered panel while pants, back panel and dupatta are printed. Velvet applique work in black and sequins uplift the overall look. It’s a perfect slash between class and comfort.
Image Description: The label presents this exquisitely designed ensemble with jacquard front in orange tones with hand embroidery around the neck, net sleeves, printed back panel and dupatta, and paired with plain pants.
Image Description: Jaw dropping classical beauty. In blue with gold print, intricate got motifs. Embroidered border, printed dupatta and plain trousers.
Image Description: Stunning black with a medley of different colors from the artist’s palette. Adorned with Gota motifs and bold prints it is a timeless ensemble
Image Description: Youthful and energetic outfit from the label’s recent collection. Bright yellow embroidered front with floral back, and printed dupatta.Colors are balanced by navy blue plain pants.
Image Description: Simple yet sophisticated ensemble in green and red. A combination of print and embroidery that is perfect for all occasions.